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Trust us - wearing one of these purple prom dresses from Ellie Wilde will add to your allure and keep everyone guessing what your next move is

The long evening gown has thin shoulder straps criss cross the open back, while a side slit adds a sexy vibe and a back drape flows into an eye-catching train that finishes the design

The sheer bodice features illusion long sleeves, a plunging V-neckline, and scoop back, all accented in 3D floral lace motifs

Having scrolled through socials and runway shows to find the dresses that stood out the most, the same silhouettes and colour palettes cropped up again and again, and they could have easily come straight from the '90s

Casual transitional styling lends versatility to the placement of the collection in a number of bedroom settings